Su Lim
Su Lim is the Global Managing Director of FreeState, an Experience Masterplanning Agency focused on designing and activating experiences that are socially useful, commercially astute and continually relevant for communities.
With a background in strategy, design and change management, her interests lie in how the behaviour of people is influenced by their environment and circumstance, their motivations and the experience over time and through change.
Su has previously held leadership roles as the Founder of Six Ideas, Head of Workplace Strategy for JLL in APAC and the Regional Managing Director for DEGW.